For Marketing Agencies

Run every campaign from one workspace.

The unified workflow platform built for marketing agencies. Leads, retainer projects, creative review, client portal, and reporting in one place. Replace HubSpot, Asana, Slack, and your reporting tool.

The agency tax

Most marketing agencies pay a 4-tool tax. Droova replaces the stack.

A typical 15-person performance, content, or SEO agency runs leads in HubSpot, projects in Asana or ClickUp, communication in Slack, and monthly reports in DashThis or PowerPoint. The combined cost: $1,800-3,000/month. The hidden cost: every gap between those tools is where context falls through, deadlines slip, and clients feel ignored.

Before Droova
  • HubSpot for leads ($50/seat/month)
  • Asana / ClickUp for project tracking ($15/seat)
  • Slack for client comms ($8/seat)
  • Copilot or Notion for client portal ($29+/month)
  • DashThis or AgencyAnalytics for reporting ($39+/month)
  • Toggl for time tracking ($9/seat)
  • Total: $1,800-3,000/month, 5 tools, 0 unified context
With Droova
  • One workspace, one bill, one source of truth
  • Lead → project → portal → report in one flow
  • White-label client portal built in
  • Time tracking attached to each campaign
  • Internal team comms inside each project
  • Approval workflows for creative review
  • One subscription. Full client lifecycle.
Built for the agency lifecycle

Three workflows that make or break a marketing agency.

01
Lead → Retainer

From form fill to signed retainer in one place.

Inbound leads from your website, referrals, or outreach land in the CRM with full source tracking. Schedule discovery calls, log call outcomes, send proposals, track follow-ups. When a lead converts, the project workspace auto-creates with the entire sales context preserved - so the campaign team starts work knowing exactly what was promised.

  • • Pipeline stages mapped to your real sales process
  • • Call outcomes, follow-up dates, and proposals tracked per lead
  • • One-click conversion from won deal to active retainer
02
Campaign delivery

Campaigns, creative review, and approvals without Slack chaos.

Each retainer breaks into campaigns. Each campaign has its own task list, owner, deadlines, time tracking, and asset library. Creative drafts are reviewed and approved inside the workspace - no email threads, no version drift, no "which file did the client approve?" panic. Time logged on each task feeds straight into client reporting.

  • • Campaign templates for SEO, paid, content, and email engagements
  • • In-line approval workflows on creative deliverables
  • • Time tracking that ties hours to specific campaigns and clients
03
Reporting → Renewal

Client visibility that earns the renewal automatically.

Every retainer client gets a branded portal showing real-time campaign progress, completed deliverables, approved assets, and (rolling out) live performance data. Most account managers save 3-5 hours per week previously spent on status emails. When renewal time comes, the entire engagement history is in one place - so the conversation is about expansion, not justification.

  • • White-label branded portals (your logo, colors, domain)
  • • Real-time progress visibility - no manual status updates
  • • Full engagement history available at renewal time
Built for these teams

Marketing agencies that look like this love Droova.

Performance marketing

8-25 person agencies running paid social, paid search, and analytics for B2B and DTC clients. Heavy on retainers, monthly reporting, and creative iteration.

Pain killed: reporting decks, scattered creative review, time-to-renewal context.

Content & SEO

10-40 person teams producing content briefs, drafts, edits, and rankings reports. Multiple writers, editors, and clients in flight at once.

Pain killed: content workflow chaos, editorial calendar visibility, client-side approvals.

Full-service

15-50 person agencies bundling strategy, creative, and execution. Often white-label work for other agencies, often handling 2-3 retainers at the same time.

Pain killed: tool stack sprawl, client portal branding, cross-team collaboration.

FAQ

What marketing agencies ask before they switch.

Why do marketing agencies need a unified workflow tool instead of HubSpot + Asana + Slack?

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Most marketing agencies run a 4-tool stack: HubSpot for leads, Asana or ClickUp for projects, Slack for client comms, and a separate reporting tool. Each handoff between tools is a place where context falls through the cracks. A campaign manager who doesn't see the original sales conversation delivers work that misses the brief. With Droova, leads, retainer projects, campaign assets, client portal, and reporting all live in one workspace - so the team running the campaign sees the same context the salesperson promised.

Can Droova handle retainer relationships, not just one-off projects?

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Yes. Most marketing agency revenue is retainer-based, so Droova was built around recurring engagement structures. Each client gets a workspace that persists across months and quarters - lead history, every campaign, every report, every change request, and every team conversation tied to that client lives in one place. Renewal conversations become trivial because the entire engagement history is one click away.

Does it work with our existing tools like HubSpot, Slack, and Google Drive?

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Droova covers most of the workflow internally (CRM, projects, comms, reporting), so the goal is to replace those tools - not integrate alongside them. That said, we support file uploads, links to external assets, and we're actively building integrations with HubSpot, Slack, Google Workspace, and others on the roadmap. For agencies who want to consolidate fully, the migration usually takes 1-2 weeks and removes 3-4 monthly subscriptions.

How is this different from /clickup-alternative/ or /monday-alternative/?

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ClickUp and Monday.com are general-purpose project management tools that don't include CRM, client portals, or branded reporting out of the box. For marketing agencies that means bolting on HubSpot ($50+/seat), a portal tool (Copilot, $29+/month), and a reporting tool (DashThis, $39+/month). Droova bundles all of that into one platform with white-label branding designed for the client-facing nature of agency work.

Can my clients see campaign performance without me sending screenshots?

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Yes. Each client gets a branded portal with real-time campaign status, deliverables, approvals, and (coming soon) live performance dashboards. They click a link, see what's happening, and skip the weekly status email loop. For most agencies this saves account managers 3-5 hours per week of compiling and sending updates.

What about creative review and approval cycles?

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Drafts, mockups, and copy live in the project alongside the rest of the engagement. Clients review and leave feedback directly on the deliverable - no email threads, no scattered Slack messages, no version drift. Approvals are captured with timestamps and linked to the original brief, so disputes about 'who said yes to what' simply don't happen.

Does it support agency teams across multiple clients with different access levels?

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Yes. Internal team members get full visibility across clients; freelancers can be added to specific projects only; clients see only their own workspace and only the parts of it you choose to share. Permissions are workspace-scoped, so a freelance designer working with one client never sees another client's roadmap or budget.

How long does onboarding actually take for a 10-30 person marketing agency?

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Most agencies are productively using Droova within the first day. Full migration from a fragmented stack (HubSpot + Asana + portal tool + reporting tool) typically runs 1-2 weeks - mostly spent moving template projects and client portal setup, not data movement. Compared to ClickUp's typical 4-6 week setup, this is a major time-to-value advantage.

Ready to retire 4 tools?

Book a 20-minute demo. We'll walk through your specific agency workflow and show you what consolidation actually looks like.